"Give people a second chance" -- George Zimmer, founder, Men's Wearhouse

One more contrarian thing: It is Zimmer's policy that no employee or interviewee will ever undergo a criminal background check. Conventional retail wisdom says this guarantees petty larceny on a grand scale. In fact, the company loses a mere 0.4 percent of revenue to theft, way less than the typical 1.5 percent loss suffered by big retailers.